Monday, December 20, 2010

For Those of You Who Are Still Considering Starting a Home-based Business

I'm really happy about my decision to join a group called African Cultural Vendors. This is a network of African-descendant artisans. ACV is a venue and resource for artisans and craftspeople to network, offer feedback on shows, recommend shows or suppliers, anything an artisan needs.

The list began in 2007 as a central resource for artisans and craftspeople to locate festivals and events to exhibit their products. Unable to find a online resource designed for African-American artisans, the Yahoo group was created to assist vendors in locating conferences, fairs, festivals, and other events for their products. Although focused primarily for African American artisans and events, the list is all inclusive. All crafters are welcome. Currently, events are listed at the Yahoo group African Cultural Vendors. Please subscribe to the list at Please be advised that all requests for membership require approval.

The following list was compiled by a fellow member of ACV. I couldn't have said these things any better or clearer than Sha has and instead of re-inventing the wheel, I decided to share her ideas with the readers of my blog. In addition to reading the info below, please visit her site for more tips on becoming a successful entrepreneur. Check back soon as I will post my responses to her tips. I will use her ideas as a checklist for my progressive journey as a successful businesswoman in 2011.

5 Important Do Not’s for Entrepreneurs 2011 Success. By ShaChena Gibbs

Do not start a business for the wrong reason.

Most people start a business just because it sounds good or because the potential financial benefits look good. Start a business that you love. Something you are passionate about. Your business should be your baby, a talent or skill you already process.

Do not form a business without your Tribe.

Begin to let your friends and family know about your new business. Attend networking events and speak up. Give away your product for testimonies. You must build a following before you begin to profit.

Do not skip out on your legal provider.

Starting a business consist of a lot of paper work like forms and documents. The documents need to be reviewed by a lawyer. Even your products and services. Consumers can really be rude and sue you for various reasons. Having your legal team can help you to avoid these problems before they become reality.

Do not do it all by yourself.

At the beginning it can be a bit tough getting friends and family to understand what you are doing and have them believe in your passion. However, we suggest you find at least 2 friends to assist you, even if it’s just with making phone calls, running errands, checking emails, and/or packing and shipping. Entrepreneurs tend to get burnt out during the first 5 years of building on their dream.

Do not forget about ‘CUSTOMER SERVICE’.

Your customers are the core of your business growth. Without them, you will not make no money. You might as well close your doors. Poor customer service can ruin you. Word of mouth marketing spreads faster than any email you can send out and it’s most effective. One poor comment about your company service can spread like cancer. Train your staff paid and /or volunteer to treat your customers like royalty. And remember to practice what you preach.

Keep Rising,

ShaChena Gibbs
Small Business Educator
Real Sisters Rising, LLC

For over 10 years, Real Sisters Rising, LLC founder and CEO ShaChena Gibbs has owned or managed small businesses. Expert in her field, Ms. Gibbs personally and professionally guide her clients/members to reach higher heights to achieve major success in their business endeavors. ShaChena Gibbs is passionate about helping women globally become outstanding role models now for our youth later. Ms. Gibbs is definitely “Helping Women find the Diamond in their Destiny". She has been featured in the Daily News and many other publications.

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